Shipments Of RVs And Motorhomes Show Continued Increase.

July shipments of RVs and Motorhomes followed the trend of increased sales throughout 2010, according to the Recreational Vehicle Industry Association (RVIA). Their report showed that manufacturers moved 19,800 RVs and related vehicles over the course of the month. This amount was close to twice as many as were sold last year during the same month. So far in 2010 over 256,000 units have been shipped.

While July's shipments were approximately 26% lower than June's, this trend is normal as dealers are beginning to make room for 2011 models. Staying on trend, towable RVs were by far the most in-demand model. Some of the popularity is due to newer, lighter-weight models that can be towed behind midsize vehicles and SUVs. The convenience of these travel trailers has opened up the market to a wider buying audience.

According to RVIA as reported by RV Business, sales for July for the RV Industry are as follows:

* Travel Trailers – 12,600 (+48%); 2010 total: 94,100 (+79% YTD)

* Fifth-Wheels – 4,000 (+48%); 2010 total: 34,100 (+89%)

* Folding Camping Trailers – 1,100 (-15%); 2010 total: 10,500 (+31%)

* Truck Campers – 200 (+100%); 2010 total: 1,700 (+54%)

* Class A – 1,000 (+150%); 2010 total: 7,500 (+188%)

* Class B – 100 (0%); 2010 total: 1,000 (+67%)

* Class C – 800 (+100%); 2010 total: 6,900 (+109%)

The positive buying trend began in January of 2010. While many declared the recession over, RV dealers and manufacturers alike were cautiously optimistic. However, sales appear to be staying steady and shipments are continuing to increase over the same months of the previous year.

Sales have remained strong for 2010, and are expected to continue their increase through 2011. Forecasts for next year show a less significant increase, however they do show an increase nonetheless.

To its credit, when times were tough, the RV industry didn't let it get them down. Instead they were proactive and spent money on advertisements and promotions. For example, GoRving.com launched their 'Ambassadors of Affordability,' a collection of furry critters intended to educate consumers of the savings that can be had by traveling by RV. RVIA has spent time and money promoting the centennial year of RVing.

If all goes as expected, companies will continue to expand. New models with energy saving features, solar panels, recycled materials and more will continue to be popular while lightweight vehicles open up the market to a whole new segment of RV buyers.

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